Audience strategy by market
End users and investors in the UAE, wider GCC, India and the UK for Dubai stock. High net worth and Gulf-based buyers for London.
What we do
Campaigns built to qualify, not just to collect
Anyone can generate cheap form fills on Meta. The work is making sure the people filling them in can actually buy.
Creative that sells the project
Video, carousel and static ads built around what buyers decide on - location, payment plan, view and handover. We brief, write and test them.
Landing pages over instant forms
Where it matters, traffic goes to a dedicated page instead of a one-tap form, so buyers read the details before they enquire.
Qualifying questions
Budget, timeline and purpose asked up front. Someone who answers three questions is worth far more than someone who tapped submit.
Retargeting
People who watched the video or visited the page but didn't enquire see the next step - a payment plan, a floor plan, a viewing slot.
Pixel and Conversions API
Tracking set up properly, so Meta optimises for qualified enquiries rather than the cheapest click it can find.
Why we're different
How we run Meta Ads differently from most agencies
Meta will happily sell you thousands of cheap leads. Here's how we make sure they're worth calling.
| Most agencies | Ossion Mark | |
|---|---|---|
| What they optimise for | The cheapest possible lead | Leads that meet budget, timeline and intent |
| Forms | Pre-filled instant forms - many submitted by accident | Qualifying questions, verified numbers, landing pages where it counts |
| Creative | Stock templates rotated until they stop working | Project-specific creative, tested and refreshed on a schedule |
| After the enquiry | A spreadsheet sent once a week | Instant WhatsApp reply and straight into your CRM |
| Reporting | Reach, likes and cost per lead | Cost per qualified lead and viewings booked |
| Specialism | Every industry under one roof | Real estate first, plus clinics and interior design |
How it works
From first call to qualified leads
You know what happens at every stage, and what it's costing you.
Audit and plan
We look at your stock, buyer profile and past results, and set a target cost per qualified lead.
Creative and build
Ads, landing pages, forms and tracking - built and tested before launch.
Launch and qualify
Every enquiry gets an instant WhatsApp reply and is tagged before it reaches your team.
Test and scale
New creative and audiences tested every cycle, with budget moved to what produces qualified leads.
Ad spend is paid directly to Meta and is separate from our fee.
Free consultation
Find out what Meta Ads would cost for your stock
Tell us the development, the price band and the market. You'll get a straight number and the plan behind it.
Book a strategy call
Contact
Tell us what you're selling and where.
Fill this in and you'll hear back the same working day.
- Emailabhay@ossionmark.com
- Phone+971 54 764 5235
- OfficeBusiness Bay, Dubai