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Google Ads

Google Ads for real estate that reach buyers while they're searching

Someone typing "off-plan apartments Dubai Hills" or "new build flats Battersea" is already in the market. We build search campaigns around those moments, send every click to a page that qualifies it, and only count what turns into a real enquiry.

Book a strategy call How we're different
What we do

Everything a search campaign needs, built for property

From the first keyword to the lead landing in your CRM, we run the whole thing.

Keyword and area research

We map how buyers actually search for your stock - community names, developers, project names, payment plans and price bands.

Campaigns structured by project

Separate campaigns per development and area, so budget follows what's selling and one slow project never drains the others.

Ads that pre-qualify

Prices, payment plans and handover dates in the ad itself. Buyers outside your range don't click, so you don't pay for them.

Landing pages and forms

A dedicated page per project with a short qualifying form - budget, timeline, and whether they're buying to live or invest.

Honest conversion tracking

We track qualified enquiries and booked viewings, not page views, and feed that back to Google so it learns who your real buyers are.

Waste control

Rentals, jobs, "free" and agent searches are blocked as negative keywords - and we keep blocking new ones every week.

Why we're different

How we run Google Ads differently from most agencies

Most agencies run Google Ads the same way for every client. Here's where we do it differently.

Most agencies Ossion Mark
What gets reported Clicks, impressions and cost per click Cost per qualified lead and viewings booked
Who it's built for One playbook reused across every industry Built for real estate first, plus clinics and interior design
After the click The lead is passed to you and that's the end of it Instant WhatsApp reply, tagged and routed into your CRM
Bad leads Counted as leads anyway Duplicates, wrong numbers and agents filtered out
Optimisation A monthly check-in Search terms and bids reviewed every week
Budget Spread flat across every campaign Moved toward the projects and areas that convert
How it works

From first call to qualified leads

You know what happens at every stage, and what it's costing you.

01

Audit and plan

We review your stock, past campaigns and CRM, and agree the cost per qualified lead we're aiming for.

02

Build

Keywords, ads, landing pages, forms and tracking - set up and tested before any budget is spent.

03

Launch and filter

Campaigns go live, every enquiry gets an instant reply, and junk is filtered before it reaches your team.

04

Optimise weekly

We cut what isn't converting, scale what is, and report on cost per qualified lead every month.

Ad spend is paid directly to Google and is separate from our fee.

Free consultation

Find out what Google Ads would cost for your stock

Tell us the development, the price band and the market. You'll get a straight number and the plan behind it.

Book a strategy call
Contact

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